Author Platform Articles

Blog posts that focus on author platform - how to build and maintain your platform, as well as planning for your author business.

Reasons Authors Should Have a Website

14 Reasons Authors Should Have a Website

December 6, 2021

It is not a requirement of being a published author to have a website, but it is very highly recommended. It is also recommended to have a website if you’re an aspiring author as a solid author platform is a great starting point to market yourself and your books. Today, we look at the top …

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Comment Moderation on Your Author Platform Blog

November 29, 2021

In my earlier post relating to Website and Blog Maintenance, I highlighted the importance of keeping on top of post comments. Today, we explore comment moderation in more depth. Firstly, it is important to highlight the need to respond to comments whenever you can. Engaging with your followers and visitors is a very important part …

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Broken Links: How to Prevent Them Damaging Your Author Platform

November 22, 2021

Do you ever find yourself reading an article on the internet, clicking on a link to a related article or product and then finding that you end up on a page that says “oops we can’t find that page”? Isn’t it frustrating? That’s how your visitors to your site will feel if they click on …

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Rebranding your Author Platform

Rebranding Your Author Platform

November 15, 2021

Your author platform is your shop window to the world and therefore, should showcase who you are and why people should be interested in what you write and/or sell. Your platform should reflect your personality and draw people in. All too often, people set up their author platforms and then just leave it, simply adding …

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Why It’s Ok to Change Your Plan

April 12, 2021

Today’s post is a slight deviation from the normal content I post, but it is a topic that is on my mind at the moment and one that is important to discuss. I have touched on it briefly before in posts such as Planning for 2021: Goal Setting for Writing and Business but it is …

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social media expertise

Social Media Expertise – Where, What and How to Be

April 5, 2021

Social media can be a bit of a minefield and building a social media following from scratch can be of an overwhelming and daunting prospect. In this post we’ll look as some basic social media expertise with the aim to prove to you that you don’t have to be the wittiest, or have the most …

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lead magnet ideas authors

Lead Magnet Ideas for Authors

March 29, 2021

Following on from last week’s blog post on email list building, I am going to suggest some lead magnet ideas for authors. This post was inspired by Emily Judds on Instagram (@emilyjuddswrites) who commented on my Instagram post saying that she doesn’t know “what to send to people”. In my post “Should I Have a …

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Email List Building

Email List Building

March 22, 2021

Today we will explore email list building and, in particular, will be looking at: Why you should have an email list. How to build an email list. How long growing a list will take; and How to nurture your list once you’ve built one. Why Do I Need to Build an Email List? Some people …

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How to Cope When Too Stressed to Write

How to Cope When You’re Too Stressed to Write

March 15, 2021

Today, I am going to be entirely honest with you. My original plan was not to talk about this topic today but I have had the most horrendously horrible week and I feel I am wading through treacle. I am feeling this in all aspects of my life but it is impacting my writing as …

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Pinterest for authors

Pinterest for Authors: A Quick Guide

March 8, 2021

I will start this post by admitting that when I started my writing journey back in the summer of 2020, I didn’t have a clue about Pinterest. I certainly didn’t think that Pinterest for authors was a “thing”. In fact, I just thought Pinterest was a very fancy pinboard for home interiors etc. Little did …

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legal pages on your author platform

Legal Pages on Your Author Platform

March 1, 2021

Legal pages on your author platform are an essential element of your website. They are required to protect both you, and the visitors to your website. If you think about it, you wouldn’t just give your personal details and/or credit card information to a random person on the street, so why would you do it …

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fantastic tools for an author platform

Fantastic Tools for an Author Platform – My Top 12

February 22, 2021

Are you just setting up your author platform? Or have you got an established platform but aren’t sure whether or not you’re using the best tools for the job? In this post, I share with you my top 12 fantastic tools for an author platform that I use on a very regular basis to make …

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